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> Member Participation and Chapter Growth - by Liz Kearney
> 10 Tips to Successful Telephone Prospecting
- by Nancy Hawks
> How to Generate Leads - by Eileen Elliott
Member Participation and Chapter Growth
By Liz Kearney, National Director - Ireland
Member Participation: "Every Member is of equal and utmost importance"...."When
all members of a Chapter display this type of loyalty, trust and
camaraderie, the results are explosive and the profound old saying
of "what goes around comes around" takes on a life all its own."...
Chapter Growth:
- Invite Invite Invite
- Make up your mind to go out there and do it
- Don't go into too much detail when prospecting for new members
- Never take the first "no" as a final answer
- Follow up is the key!
- Be upfront and honest: There are very distinct features that
make Leads Club different from other networking organizations
Complete article
(requires Acrobat® Reader®)
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10 Tips to Successful Telephone Prospecting
By Nancy Hawks, Executive Director
- SET GOALS
Put limits on this project. Be true to yourself by stopping when
you decided you would! Set number of calls, amount of time.
- DON'T BE INTIMIDATED
You've got something valuable to offer. Be articulate, pleasant,
confident. After all, everyone likes to he invited some place.
- KNOW WHAT YOU WANT TO SAY
Write a script as an aid. Place your accent on increasing business.
- TELEPHONE DURING " UP" TIME
Best times are 9 AM to Noon; 2 PM to 4 PM; never on Monday mornings
or Friday afternoons.
- DON'T TRY TO SELL LEADS ON THE PHONE
Invite prospect to a meeting; keep your presentation low key;
emphasize benefits; mention $5 advertising fee, food cost; confirm
her reservation; thank her for her time.
- BE BRIEF, TRY TO END WITHIN 3 MINUTES
We value everyone's time, which is why we keep our meetings to
1 hour & 15 minutes.
- DEALING WITH A TOUGH CUSTOMER
Respond, don't react. Use empathy. Disengage quickly, firmly,
politely.
- LISTEN!
This week is not good? Next week better? Breakfast hut not lunch?
Child care problems? If not now, when?
- ACCEPTING REJECTION
Rejection is not personal. LEADS Club is not for everyone.
- FOLLOW UP, FOLLOW UP, FOLLOW UP
This is the mark of a professional. More visitors, more members.
Don't forget to fill out your Contact Cards, they are invaluable
for following up at a later date. Remember, it's all a game. When
we have tools we just get to play better and win more often. Relax,
have fun, enjoy -- and GROW!
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How to Generate Leads
by Eileen Elliott, Executive Director
- CREATIVE LISTENING FOR THE NEEDS OF OTHER PEOPLE Clues: "my
house is too small" = realtor/mortgage lender
- CARRY YOUR CARDHOLDER EVERY DAY: give out members cards
- USE MEMBER PRODUCTS AND SERVICES so you can refer them with
knowledge and confidence to your friends and associates
- MEET WITH YOUR POWER PARTNER/CLUSTERS OUTSIDE OF THE MEETING;
visit each other's businesses, have lunch, find out needs, build
rapport
- BE PROACTIVE AND ASK PEOPLE TO LOOK THROUGH YOUR CARDHOLDER;
do they have suppliers for these services and products?
- GIVE MEMBER'S CARDS TO SPOUSES AND SIGNIFICANT OTHERS to give
to their circle of influence which will generate leads for your
members
- STATE OFTEN IN YOUR 30 SECONDS WHAT A GOOD LEAD IS FOR YOU
- SET OUT MEMBERS' CARDS AT YOUR BUSINESS
- TALK TO PEOPLE ABOUT YOUR MEMBERS; especially those who are
new in town
- SET GOALS TO BRING 2 LEADS PER WEEK; develop a plan of action
to achieve it
- FOLLOW UP IS CRITICAL ON EVERY LEAD; with potential customer
and member
- CHECK BACK WITH MEMBER TO SEE IF LEAD PANNED OUT
- REPORT ON LEADS IN PROGRESS
- INCLUDE PHONE# AND ADDRESS ON LEAD CARD
- BE A RESOURCE PERSON FOR CLIENTS, FAMILY, AND FRIENDS
- LET PEOPLE KNOW YOU ARE IN LEADS CLUB
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